The Agency Blueprint Podcast

| November 15, 2024

Season 14 | Ep 161 | Organic Search in the Modern World with Greg Brooks

How are you prepared to evolve your SEO and organic search as a marketing channel in this age of AI? AI is transforming organic search marketing, so it’s important for businesses to provide...

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| November 8, 2024

Season 14 | Ep 160 | Data Decision Making – Marketing (Part Two)

How do you leverage data in your agency to create effective marketing strategies? When appropriately leveraged, data in marketing can help you optimize audience targeting, campaign performance, and...

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| November 1, 2024

Season 14 | Ep 159 | Data Decision Making – Operations (Part One)

How are you harnessing the power of data to drive operational decisions in your creative agency? Leveraging data helps track agency performance and predict future outcomes, ensuring sustained growth.

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| October 25, 2024

Season 14 | Ep 158 | Delegation for Reluctant Delegators with Ashlee Berghoff

What’s holding you back from delegating more in your agency? Trust issues and fear of handing over control are some challenges you might face when trying to delegate. But are you aware that...

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| October 18, 2024

Season 14 | Ep 157 | Selling Through Stories & Models

How can storytelling and visual models revolutionize your sales process? Rather than being a pushy salesperson, storytelling, visual models, and educating your clients can simplify complex ideas and...

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| October 11, 2024

Season 14 | Ep 156 | Unifying Impact, Purpose, and Mission

What drives your agency forward—financial success or something deeper? Is your passion visible in your work? Aligning impact, purpose, and mission in your agency work is a key pillar that will...

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| October 4, 2024

Season 14 | Ep 155 | Managing Client Communication with Xenia Muntean

Are you struggling to streamline client communication and content collaboration in your agency? Having clear communication, building trust, and optimizing workflows are some strategies that can help...

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| September 27, 2024

Season 14 | Ep 154 | Managing Pricing Sensitivity

How do you handle price objections in your sales conversations? Mastering the art of addressing pricing concerns while safeguarding your profitability is essential whether you’re just starting or...

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| September 20, 2024

Season 13 | Ep 153 | Modernizing the Marketing and Sales Funnels

What if you reimagined your funnel from one with a wide top and a narrow bottom to one with small openings at both ends and a substantial middle? The middle section of a funnel is where most leads...

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| September 13, 2024

Season 13 | Ep 152 | Revenue Concentration Risks & How to Diversify

What happens when a substantial portion of your agency’s income comes from just a handful of clients? Revenue concentration poses significant risks, especially if a major client leaves or market...

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