Season 8 | Ep 88 | Scaling Sales In A Creative Agency

How consistent and scalable is the sales process in your agency? Does everyone in your sales team understand what they need to do to succeed? To scale your sales, your process needs to be accessible and well-understood by everyone in your sales process to keep things consistent for prospects. 

In this episode of The Agency Blueprint, I talk about the different stages of a scalable sales process. I explain why data/trackable metrics should be the core of most of your decisions and not your feelings.  

Don’t miss the episode to learn more about developing a sales process and making data-driven decisions!  

Key Questions:   

  • [01:00] Is your sales process accessible and well-understood by everyone on your sales team? 
  • [09:37] What tech tool do you need to implement that will grow with your agency? 
  • [10:57] Do you have KPIs or trackable metrics that allow you to make data-driven decisions?  

What You’ll Discover: 

  • [01:28] Why agency owners don’t like sales plus the mistakes to avoid before removing yourself from the sales component.  
  • [04:26] Develop a clear and repeatable sales process that allows everyone to understand the sales cycle.  
  • [05:06] How to build trust with clients to make a sale and have a long-lasting, meaningful relationship.  
  • [07:41] Think about activity-based selling – understanding the activities to do to get you to a sale.  
  • [09:37] Find technology that scales with you for the foreseeable future.  
  • [10:57] Have KPIs that allow you to understand what’s happening, predict, and address any issues.  
  • [13:08] What to think about and the steps to take to build out your sales cycle journey.